It's really meant for storing shoes but think of all its possibilities! It can be a home for all your accessories like scarves, jewelry and belts. This can also be used for toiletries if there's limited counter space in the bathroom. The compartments can also keep baby's essentials like diapers, ointments, teething toys and rattles in a nursery. And for the guestroom -- a place to keep extra toothbrushes, bars of soap, bottles of shampoo or mouthwash, and some reading material like city guides and maps.
Blah to TADA! indeed.